Pierre Wardini, a name now synonymous with great events and top models for around 20 years. People see him around, often surrounded by beautiful woman… but no one knows how the the mind of the 45 years old man who holds a Bachelor in Business Administration from the prestigious HEC, and a Masters in Visual Communication from the Royal College of Art in London, UK.
Tell us about Model Inc.’s core business.
Model Inc. is an events management company with a big International Modeling Network.
Model Inc. is an events management company with a big International Modeling Network.
How do you go about choosing the models? Take us through the process?
I travel on casting trips and I meet so many models in different agencies. We are very picky in choosing our models and this is the key of our success.
Why is it in your opinion that beauty is always associated to entertainment?
I believe that models should be involved in any sort of activities and they are key elements for the implementation and they assist to have a better outcome at the end. You have to associate beauty to all sorts of entertainments.
How do you keep that fine line between the reputations that models have in Lebanon. It must be hard.
Our models are known as the elite or the untouchables since we take good care about them and they are prohibited to go anywhere on their own. This is a major condition that we imply before their arrival.
What is Models Inc. working on now… and what should we expect this summer?
Models Inc. is almost everywhere and you can see us throughout the whole summer in addition to many fashion shows and shootings the models are performing during their stay. We aim to be the best in the business and bring only the best so expect nothing but the best from us. The future of the modelling world in lebanon i was really a huge responsibility on our shoulders. We really aim on improving and reaching international standards. There are many photoshoots to come that will rock the lebanese fashion scene, there are many fashion shows that will create a whirlwind of positive vibrations. Be sure that models inc is on its way to unrivaled fashion success.
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